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- P. Reichwald "avid reader" - Useful no matter where you liveNo matter where you live there are always potential weather related issues that each person should prepare for, or just even for a job loss or financial hard time. The 2012 Survival Guide provides useful information to prepare for these kinds of emergencies as well as interesting information. Everyone should have a copy of this book.
- J. D. Lasica "open media" - Capturing the pulse of new tech's megatrendsEvery few years someone comes along and pulls the camera back to reveal a wider view of the technological changes coursing through the business world and larger culture. Robert Scoble and Shel Israel have done just that with their new book, "The Age of Context."
The authors nicely contextualize what they call the "five forces" in what amounts to a technology megatrend: mobile, sensor devices, social media, big data and location-based technologies. These forces add up to a formidable package, one that deserves scrutiny far beyond the boundaries of greater Silicon Valley, where much of the action takes place.
Scoble and Israel convey their thesis - generally about the public good that will be served by the new contextual technologies, accompanied by the occasional caveat or warning - by stringing together short anecdotes about how people are adopting and adapting to this quickly emerging landscape.
Throughout the book, the authors raise provocative questions about how society should navigates an era of pervasive data: Who owns data being collected on individuals? How are the rules of privacy being reshaped, and who gets a say?
As someone who is immersed in Silicon Valley culture, I found myself nodding along more often than not, bemused by some of the bouts of optimistic boosterism and skeptical of some of the more grand claims. But that's precisely why "The Age of Context" works: It raises the right questions and takes square aim at many of our cherished beliefs. We all have opinions about the effects that these transformations are casting on society, and you'll have your own chance to cheer or jeer at the conclusions the authors draw.
For instance, why do smart gestures represent a better way to turn on the lights rather than simply flicking a light switch? (Hotels, I can see. Homes? Not so much.) How will "voice and gesture input" possibly supplant keyboards for the millions of us creative types? Will we really see tens of millions of "right-time experiences," where store employees make offers tailored to customers' personal needs based on implicit and explicit data they hoover up? And how does a one-click pizza delivery button -- or a smart home that times your microwave popcorn to coincide with a commercial break -- bring greater context to our lives?
The passages on Google Glass are predictably upbeat, given Scoble's vow to wear them every waking day until something even more mind-bending comes along. The writers bemoan the fact that no automaker seems interested in exploring the use of digital eyewear for automobile drivers. (Well, OK, as long as the eyewear keeps the Internet shuttered while on the road, but the authors don't say that.)
They predict that Google will sell a minimum of 100 million units of Glass, at an average of $300 each, over the next three to five years. We'll have to check back in 2018. I think Google will fall short of that mark and will have to make major changes to Glass for it to reach mass popularity. (Friendly wager?) Of course, when digital technologies become integrated into mass-market eyeglasses and contact lenses we may finally see the tipping point that the authors so eagerly anticipate.
But disagreements like this are what make "The Age of Context" fun as we collectively navigate the churning waters of modern culture. What's your take? See, predicting the future is fun!
Just when my skepticism meter starts beeping, a few pages later, the promise of the new technologies become much more apparent when the authors report on GE's Grid IQ insight tool, which mines social media for geo-tagged mentions of electrical outages, allowing crews and first responders to respond to power outages, floods, tornadoes or fires. Smart grids may some day minimize the damages from wildfires that claim the lives of firefighters and unaware residents.
I was also riveted by the chapter on sensor-based health technologies, where chips the size of a grain of sand are already being embedded into a pill that can be swallowed for diagnostic purposes. I was unaware of "geographic asthma hotspots," which can be tracked through access to big data to help people avoid asthma attacks. And I didn't know about the new context-aware brassiere invented by three college students in India that jolts assailants with an electric shock and alerts authorities via a cell network and GPS geolocation. Genius!
Those who want to remain ahead of the game on the business front won't want to miss the chapter outlining a vision of a micro-commission marketplace that scales to millions or billions of customers. The authors predict that Google will pioneer a new micro-payment system based on real-world actions people take whenever they act on a tip or lead from a Google device. Microsoft may get in the game too, they suggest.
In short, this insight alone could help augur the most important change in the online marketplace over the next generation and is worth the price of the book, and the five-star rating, alone.
Everyone will come at "The Age of Context" with a different perspective. But they'll come away with a deeper understanding of the technological and business forces reshaping our lives. - C. Schwartz - QuickBooks 2012 worthwhile upgradeAs an advanced QuickBooks Certified Professional Advisor and a member of the Intuit Speaker and Writers Network, I frequently get asked by my customers if they should upgrade. While I generally encourage use of a supported version, I always tell my customers to look at what's new before they decide. With QuickBooks v2012 there are a lot of good reasons to consider upgrading.
If you have never used QuickBooks, now is the time to get your business finances organized and make reporting quick and easy.
Do you have a system for managing leads? With QuickBooks v2012 you do. Capture the information on new leads and avoid this potential new business falling through the cracks. You can create to dos to follow up and grow your business. While it does not have the power of a full blown CRM or Practice Management Solution, the functionality you need to get started is here. Best of all, it's included at no extra charge.
My favorite new feature is the improved link to excel. For a long time you could create a report in QuickBooks and send it to excel for additional customization, but you had to redo the customization each time. The improvements with QuickBooks 2012 let you make your customizations in excel and save them. When the information changes in QuickBooks, refresh the excel spreadsheet and the new data appears.
There are many other new features in QuickBooks v2012. If you have inventory, the Advanced Inventory capability that can be added on to QuickBooks Enterprise edition merit a close look. Even if you don't want or need the advanced inventory add-on, there are many new features including the new inventory center that will make working with QuickBooks faster and easier.
QuickBooks v2012 is worth a look!
Caren Schwartz
Time & Cents Consultants, LLC - TDodge - Tastes Bad Feel GoodYuck Garden of Life Raw Meal tastes God awful but I do feel so good after drinking it. I love it. I don't have to think about what I'm going to have to make for breakfast. It starts out my day feeling great and for lunch I have two bars and a complete dinner to make sure I'm getting enough calories in for the day. Chocolate is my favorite.